SWBR has been recognized nationally by the Zweig Group with a 2021 Marketing Excellence Award. These awards recognize outstanding, results-driven marketing in the AEC industry. Award entries were judged by a team of marketing professionals and evaluated based upon overall creativity, messaging, results achieved by the campaign, and level of design.
SWBR was recognized with a Marketing Excellence Award in the Website category for the design of their intranet. The “Hub” was designed with the goal of enhancing the firm’s culture and communication. It also provides employees with a one-stop-shop for the firm’s most critical communications – in one place instead of critical information getting buried in an email inbox. The Hub became a critical internal communication tool during the COVID-19 pandemic, providing real-times updates regarding the firm’s practice and safety protocols.
“The standard of entries for these awards continued to rise year after year. This year’s winners are an excellent display of highly effective creativity, and an inspiration for the industry!” said Christy Zweig Niehues, Zweig Group’s Director of Research & E-Commerce.
Winners will be celebrated at both the virtual and in-person versions of the ElevateAEC Conference this year – the virtual ElevateAEC Conference and ElevateHer Symposium kicks off on September 13, and the in-person ElevateAEC Conference and Awards Gala takes place this November 3-5 in Denver, CO. Winners will also be featured in Zweig Group’s weekly management newsletter, The Zweig Letter, and Zweig Group’s other marketing channels.